Media ❯ Advertising

Campaign Strategies

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3 ARTICLES

2w ago

White House Cancels HHS 'Take Back Your Health' Ad Campaign

Officials say worries about political optics and scrutiny over costly federal ad contracts prompted the administration to abandon a paid national advertising push and rely on in-person outreach instead.

8 ARTICLES

5mo ago

McDonald’s and OVO Launch Canada-Only ‘Afters Meal’ Featuring Poutine and Blue ‘Nite Sprite’

10 ARTICLES

8mo ago

True Fruits Launches Four-Week Bottle Campaign to Solicit Tips in Hilal Ercan and Scarlett Salice Cases

5 ARTICLES

10mo ago

Netflix, AB InBev Announce Global Multi-Year Marketing Alliance

4 ARTICLES

10mo ago

Saudi Arabia Launches Ronaldo-Led Tourism Campaign to Turn Football Trips Into Longer Visits

7 ARTICLES

11mo ago

Jaguar’s Incoming CEO Defends Controversial Rebrand Despite Near-50% Profit Drop

3 ARTICLES

last yr.

French City Removes Ad Comparing World Leaders to Trash After Iranian Backlash