Marketing ❯ Product Launches

Brand Strategy

Market Positioning Consumer Engagement Havanna Apple Marketing Market Demand Oreo Marketing Coca-Cola Competitive Landscape Consumer Behavior

Pepsi Rolls Out Prebiotic Cola Nationwide in U.S. Stores

The move targets the fast-growing functional soda market with a lower-sugar cola that adds three grams of fiber per can.

Oreo to Debut Zero Sugar and Double Stuf Zero Sugar Cookies in the U.S. in January 2026