Video Games ❯Game Mechanics ❯Matchmaking

Skill-Based Matchmaking

Player Engagement Player Retention Conspiracy Theories

Activision Study Reveals Player Preference for Skill-Based Matchmaking in Call of Duty

Experiment shows reduced player retention and increased quit rates when skill-based matchmaking is deprioritized.

Activision's Secret Matchmaking Experiment Reveals Players Prefer Skill-Based Matches