Society ❯Consumer Behavior ❯Media Consumption

Advertising Impact

Multitasking Trends Subscription Models Viewer Retention

Roku Tests Autoplaying Ads Before Home Screen Access

The company confirms the ads are part of a test, but backlash from users highlights dissatisfaction with intrusive advertising methods.

YouTube to Automate Mid-Roll Ads for Improved Viewer Experience and Creator Revenue

LG Smart TVs Now Display Ads During Idle Mode