Particle.news
Download on the App Store

Zillow Launches In‑App Messaging to Centralize Home‑Shopping Chats

The feature is designed to keep listing conversations in one place for buyers who co‑shop.

Overview

  • Messaging is live in the Zillow app, letting a buyer and a co‑shopper chat and share listings within a single thread.
  • Users start a conversation from the Inbox by sending an invitation link to a partner, roommate, or friend to join the search.
  • At launch, chats appear limited to one other person and invite links reportedly expire after 24 hours, according to Lifehacker.
  • Zillow says more than 60% of buyers co‑shop, framing the tool as a way to organize decisions and reduce missed messages.
  • The rollout is part of Zillow’s Fall Product Launch alongside AI virtual staging, Zillow Home Loans verified pre‑approval, a Spruce‑built closing dashboard, and Rentals AI Assist powered by EliseAI.