Overview

• Zillow's new feature allows individuals to list and search for single-room rentals, expanding affordable housing options.
• The initiative responds to the growing number of Americans struggling with high rent and housing costs since the pandemic.
• Designed to appeal to millennials and Gen Z, the feature also offers landlords and homeowners a way to offset mortgage expenses.
• The service differentiates itself from short-term rental platforms, focusing on longer-term leases for primary residences.
• Zillow's move reflects a broader trend towards shared living arrangements as a solution to the housing affordability crisis.