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ZachXBT Publishes Leak Detailing 200+ Crypto Influencers’ Pay‑For‑Post Rates

On‑chain payment links make the payouts verifiable, sharpening questions over FTC disclosure compliance.

Overview

  • The leaked ledger, tied to a single promotional campaign, lists X handles with quoted per‑post fees, tier labels, recipient wallets, and Solana transaction links.
  • ZachXBT said more than 160 accounts accepted payouts and fewer than five disclosed their posts as advertisements.
  • Quoted fees range from a few hundred dollars to five‑figure sums, including a listed $60,000 payment for one post to @atitty_, with a transaction hash posted as evidence.
  • Community reactions on X called out named accounts and highlighted tactics like giveaway posts to farm engagement, with ZachXBT saying many profiles appear new or botted.
  • The disclosures renew concerns about adherence to U.S. FTC rules requiring clear labeling of paid endorsements and the potential for misleading retail investors.