Overview
- YPF raised pump prices in Salta by up to 2.5%, marking its third hike in eight days under the new micropricing model.
- Nafta Súper now sells for ARS 1.378 per liter in Salta while Infinia is ARS 1.579, Diésel 500 ARS 1.422 and Infinia Diesel ARS 1.586.
- Since early August, YPF’s micropricing scheme has allowed station-level prices to fluctuate in real time based on vehicle traffic, competition and consumer behavior.
- Drivers in Salta reported frustration at sudden, unannounced price jumps that compound inflationary pressures on transport and consumer goods.
- The rapid adjustments build on monthly rate resets under President Javier Milei and reflect YPF’s strategy to outpace rivals through AI-driven pricing flexibility.