YouTube TV Announces Higher Price and Special Features for NFL Sunday Ticket Debut
- YouTube TV has secured rights to stream NFL Sunday Ticket and will charge more than DirecTV.
- Discounts are available for early subscribers, but regular pricing is higher than DirecTV's previous rates.
- New features for YouTube's Sunday Ticket include access to key plays, NFL data, and the option to watch four games at once.
- YouTube is developing additional packaging and features to attract more subscribers beyond football fans.
- The move positions YouTube TV as a leader in sports streaming ahead of other digital TV services.