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YouTube Tightens Enforcement of Premium Family Household Rule With 14-Day Warnings

The company says nothing has changed, framing the emails as routine enforcement of its existing policy.

Overview

  • Some Premium family-plan members are receiving emails warning their access will be paused in 14 days if they are not in the same household as the family manager.
  • Affected users remain in the family group but lose ad-free viewing and other Premium features, reverting to YouTube with ads.
  • YouTube told CNET its family-plan policy has not changed and that it is continuously enforcing the same-household requirement.
  • Reports cite location signals such as IP checks to flag accounts, and News18 notes users can contact support if they believe they were misidentified.
  • The push draws comparisons to Netflix’s password-sharing limits and follows backlash over Premium price increases reported by Dexerto.