Overview

• YouTube is testing a system that limits push notifications for channels users subscribe to but no longer engage with.
• Notifications from affected channels will still appear in the app's notification inbox but will not be sent as push alerts.
• The test specifically targets users who have opted for 'All' notifications but frequently ignore them.
• Creators have expressed concerns that the change could hinder their ability to effectively reach subscribers.
• The experiment is currently limited to a small group of users, with no timeline for broader implementation.