Overview
- YouTube CEO Neal Mohan announced at the 2025 Cannes Lions festival that Veo3 will be integrated into Shorts later this summer.
- Shorts has surged to an average of 200 billion daily views, marking a 186 percent increase compared to a year ago.
- Viewers now consume over 1 billion hours of YouTube on TVs every day, with TV serving as the primary screen for more than half of the top 100 most-watched channels.
- The Veo3 upgrade will enable creators to generate higher-quality AI backgrounds and video clips, including audio, to fuel new content formats.
- YouTube’s latest AI enhancements are part of its broader effort to empower creators and fortify its lead over rival short-form platforms.