Overview
- Creators will get new generative tools this year, including the ability to make Shorts using their own AI likeness, text‑to‑game creation via Playables, and expanded music features, with launch specifics to be announced.
- YouTube says it will curb low‑quality synthetic media by labeling AI‑made videos, requiring disclosure of realistic alterations, removing harmful deepfakes, and upgrading Content ID and likeness‑protection tools while backing the NO FAKES Act.
- Adoption and engagement metrics disclosed include more than 1 million channels using AI creation tools daily in December, roughly 200 billion daily views for Shorts, over 20 million users of the Ask tool in December, and about 6 million daily viewers watching 10+ minutes of autodubbed content.
- Shorts will broaden to include image posts directly in the feed, and creators will gain controls to manage how their face and voice are used in AI‑generated content.
- Monetization and safety plans include expanding in‑app checkout and brand‑deal tools alongside stronger parental controls that let families set Shorts scrolling time limits, including a zero‑minute option.