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2h ago

YouTube Phases Out Trending Page in Favor of Category-Specific Charts

YouTube is retiring its decade-old Trending lists ahead of a July 21 shutdown to prioritize specialized charts that mirror how viewers discover content today.

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The YouTube homepage.
A YouTube logo is displayed on a smartphone with bar graph in the background.
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Overview

  • YouTube will fully remove its Trending page and Trending Now list on July 21 after initiating the phase-out earlier this month.
  • New YouTube Charts cover Trending Music Videos, Weekly Top Podcast Shows and Trending Movie Trailers, with more categories on the way and gaming trends accessible via the Gaming Explore page.
  • The shift responds to a marked decline in Trending traffic over the past five years as users increasingly rely on personalized recommendations, Shorts, search and niche micro-trend communities.
  • Despite sunsetting Trending, YouTube will continue algorithmic video recommendations on home feeds and offer non-personalized popular content through the Explore menu, creator channels and subscriptions.
  • To support creators, YouTube is expanding tools like the Inspiration Tab in YouTube Studio and the Hype feature to help channels identify and boost emerging popular videos.