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YouTube Overtakes Apple Podcasts as Top Podcast Platform in the U.S.

A recent study reveals YouTube now leads in weekly podcast listeners, with Spotify following, pushing Apple Podcasts to third place.

  • YouTube captures 31% of weekly podcast listeners, becoming the leading platform.
  • Spotify holds second place with 21% of the market share.
  • Apple Podcasts drops to 12%, a significant decline from its former dominance.
  • The rise of video podcasts contributes to YouTube's popularity.
  • Apple introduced new features but struggled to compete with video-centric platforms.
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