YouTube Launches Shopping Affiliate ProgramIndia
The initiative allows creators to earn through product tagging, partnering with Flipkart and Myntra.
- YouTube's new shopping affiliate program in India enables creators to tag products in videos, earning commissions on viewer purchases.
- The program partners with major Indian e-commerce platforms, Flipkart and Myntra, to enhance product discovery and shopping experiences.
- Eligible creators must have over 10,000 subscribers and be part of the YouTube Partner Program, excluding music channels and content made for kids.
- Viewers can explore tagged products without leaving YouTube, with purchases completed on the retailer's site, supported across web, mobile, and connected TVs.
- This expansion follows YouTube's similar initiatives in the U.S. and other countries, aiming to capitalize on India's large user base and growing creator economy.
TechCrunch 
Hindustan Times 
Gadgets 360 
