YouTube Launches Music Video Remix Feature for Shorts

The new tool arrives as Universal Music Group exits TikTok, offering YouTube a competitive edge in the short-form video space.

YouTube introduces a new feature allowing users to remix music videos into Shorts, offering tools like Sound, Green Screen, Cut, and Collab.
The launch coincides with Universal Music Group pulling its catalog from TikTok amid a licensing dispute, giving YouTube an edge.
YouTube's remix feature is seen as a direct response to TikTok's current struggles, providing access to UMG's vast music library.
Creators can now integrate official music videos into their Shorts, a capability not available on TikTok or Meta's Reels.
YouTube Shorts continues to grow, reaching 70 billion daily views, though it still trails behind TikTok and Meta's Reels in popularity.