Overview

• The AI system analyzes signals such as viewing habits, search patterns and account longevity to estimate if a user is under 18
• Accounts deemed underage will automatically lose personalized ads, gain digital wellbeing tools like screen-time reminders and see sensitive content filters applied
• Users incorrectly flagged as minors can restore full access by verifying their age through a government ID, credit card or a selfie
• The controlled rollout starts with a small group of U.S. users before broader implementation based on performance monitoring
• This move builds on YouTube’s Kids app and supervised accounts and aligns with new youth protection laws in the U.S., U.K. and Australia