Overview

• YETI canceled a mug order from the Clare Boothe Luce Center for Conservative Women, citing its policy against customizing products with political text or logos.
• The nonprofit claims the cancellation was due to the inclusion of the phrase 'conservative women,' which YETI deemed political, despite fulfilling a similar order last year without issue.
• The Clare Boothe Luce Center, a 501(c)(3) nonprofit, asserts its legal status as nonpolitical and has accused YETI of engaging in 'cancel culture.'
• The incident has drawn criticism from conservatives on social media, with some calling for a boycott of YETI products.
• This controversy echoes a 2018 backlash against YETI when it severed ties with the NRA, highlighting ongoing tensions between the company and conservative groups.