Overview
- The Road Rage Reliever uses an augmented-reality heads-up display to let drivers fire animated icons at identified vehicles as an outlet for frustration.
- XPeng says the 87-inch AR HUD was co-developed with Huawei and integrates AI sensor fusion, a “light carpet” navigation overlay, and 0.3-second movement prediction.
- CEO He Xiaopeng describes the concept as “technology-driven emotion” and says motorists are responsible for judging when it is safe to use.
- The feature is slated to debut on the new P7 saloon now selling in China, with no confirmed availability for the UK or Europe.
- Safety authorities, including NHTSA, warn HUDs can draw fixation and reduce awareness of road events, as coverage cites high rates of road-rage incidents such as a UK poll reporting 77% experienced an altercation in the past year.