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Xpeng Introduces Mona Brand with AI-Powered M03 Sedan

Targeting budget-conscious buyers, the new model aims to compete with market leader BYD in the compact EV segment.

Xpeng on Tuesday unveiled the Mona sub-brand, with the first model in the line-up called the M03. Photo: Xpeng
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Overview

  • Xpeng's Mona M03 sedan features advanced autonomous driving technology and BYD-supplied batteries.
  • The M03 is designed for both individual consumers and commercial use, including ride-hailing fleets.
  • Priced between 100,000 and 150,000 yuan, the Mona brand aims to increase Xpeng's market share.
  • The Mona brand follows Nio's strategy of launching a sub-brand to offer more affordable EV options.
  • Xpeng expects significant growth in vehicle deliveries and revenue for the second quarter of the year.