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Xiaomi Sets Sept. 25 Launch for 17 Series, Touting Snapdragon 8 Elite and Rear Display on Pro Models

The move positions Xiaomi against Apple’s new iPhones during a price‑sensitive buying cycle.

Overview

  • CEO Lei Jun confirmed on Weibo that Xiaomi will unveil the Xiaomi 17, 17 Pro and 17 Pro Max in China on Thursday, Sept. 25 at 19:00 local time.
  • Xiaomi says the 17 Pro and 17 Pro Max will feature a secondary screen integrated into the rear camera module for new interaction options.
  • The company states the trio will be among the first phones to run Qualcomm’s next flagship processor, the fifth‑generation Snapdragon 8 Elite.
  • Lei Jun shared details for the Xiaomi 17 including a 6.3‑inch display, 1.18 mm bezels, 8.06 mm thickness and 191 g weight, with new purple and green finishes for the Pro models and a Xiaomi Pad 8 also slated to appear.
  • Separate reports describe a 17 Pro Max with Leica‑branded cameras and a 'Magic Back Screen,' with sales expected around mid‑October at about $1,500, while regional coverage highlights discounted Android flagships and budget models influencing buyer choices.