Xiaomi Launches Luxury EV SU7, Eyes 20 Million Premium Users in China

The tech giant invests $10 billion in electric vehicles, aiming to replicate its smartphone success in the competitive EV market.

Xiaomi unveils its first electric vehicle, the SU7, targeting its 20 million premium smartphone users in China.
The SU7 is positioned as a luxury EV, competing with models like the Porsche Taycan and Tesla Model S, with sales expected to start this year.
Xiaomi has invested $10 billion in its electric vehicle initiative over ten years, with $1.4 billion already spent on developing the SU7.
The electric sedan offers options for a 73.6 kWh or 101 kWh battery, promising ranges of 415 miles and 497 miles, respectively.
Xiaomi's ecosystem development strategy integrates the SU7 with its smartphones and smart home appliances, emphasizing data privacy.