Overview
- User-shared screenshots posted on the XboxGamePass subreddit show select accounts being offered 12‑month Game Pass Ultimate deals at reduced monthly rates.
- Reported prices vary by account with examples including $16.09, about $18, and about $20 per month for a 12‑month term.
- Coverage from multiple outlets indicates this looks like an experimental, personalized pricing test rather than a permanent, site-wide change.
- Microsoft told reporters that promotional offers may target new subscribers, particular accounts, or specific regions and has not announced a broad rollout.
- If expanded, the program could be used as a win-back or retention tool and may prompt consumer questions about fairness because most users do not currently see these discounts.