Xbox Game Pass Reaches 34 Million Subscribers Amid Growth Challenges
Despite a significant increase in subscribers, Xbox Game Pass faces slowed growth and strategic hurdles as it aims for broader platform expansion.
- Xbox Game Pass now has 34 million subscribers, marking a 36% increase from the previously reported 25 million.
- Microsoft acknowledges slowed subscription growth on consoles, attributing it to market saturation, while noting PC segment's 'incredible growth'.
- Sony's PS Plus strategy, avoiding day-one first-party game additions, is deemed successful amid the competitive landscape.
- Microsoft's long-term goal of 100 million subscribers by 2030 faces challenges, with subscription growth no longer tied to executive compensation.
- Game Pass expansion to PS5 and Nintendo Switch platforms announced, despite no plans for Game Pass availability on these consoles.