X Launches New Smart TV Video App to Compete with YouTube

Elon Musk's social media platform X introduces a dedicated TV application aiming to enhance video content viewing on larger screens.

X, previously known as Twitter, rolls out a new TV app with features like AI-powered video organization and cross-device viewing.
CEO Linda Yaccarino emphasizes the app's focus on high-quality, immersive entertainment experiences.
The app aims to rival major video platforms like YouTube by offering tailored video content and enhanced search capabilities.
No official launch date has been announced, but the app is expected to be available on most smart TVs soon.
The introduction of the TV app aligns with X's strategy to transition towards a video-first platform.