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X Games Unveils Rebrand and Team-Based League Launching in 2026

The overhaul centers on AI judging with guaranteed pay within a multi-stop, club-based format.

Overview

  • Four inaugural summer clubs will be revealed Jan. 25 at the Aspen Winter X Games, ahead of a Summer 2026 launch and a winter circuit targeted for 2027.
  • Live coverage will rise to about 32 hours on ESPN and ABC next year as the format shifts to a multi-stop season with team points races.
  • The OWL, an AI judging system, will be used for scoring and athlete scouting, supporting forthcoming betting and fantasy products.
  • X Games says a consultant has secured approvals in 26 U.S. states for its wagering plans, with further compliance work ongoing.
  • Athletes are promised base salaries, win bonuses, benefits and larger prize purses, and about 150 have expressed interest in the inaugural draft.