WWE Partners with St. Bonaventure for Legacy Championship Belts

The collaboration includes custom Bonnies-branded belts and NIL opportunities for student-athletes.

WWE and St. Bonaventure University announced a multiyear licensing deal to create Bonnies-inspired legacy championship belts.
The belts feature St. Bonaventure branding, including the campus bell towers and the phrase 'Unfurl the Brown and White.'
The partnership includes Name, Image, and Likeness (NIL) opportunities for Bonnies basketball players and other student-athletes.
Adrian Wojnarowski, now St. Bonaventure's men's basketball GM, played a key role in securing the deal, leveraging his relationship with WWE president Nick Khan.
St. Bonaventure joins a select group of schools with WWE legacy belts, previously limited to major programs like Michigan, Notre Dame, and LSU.