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WoW: Forever Breaks Franchise Records as Blizzard Boosts Dungeon XP

Blizzard raised dungeon mob kill experience by 50% to address player complaints about low rewards.

Overview

  • The Forever launch drew record concurrent players and unusually high numbers of returning and new users, making it the largest World of Warcraft launch in the franchise’s history.
  • Blizzard applied a hotfix on Sunday that increased experience from dungeon mob kills by 50% so repeat dungeon runs feel more rewarding to players.
  • The change is a response to design choices that had cut dungeon mob XP to steer players toward open‑world questing, a decision intended to preserve a slower, more social leveling pace.
  • Even after the buff, dungeon mob XP remains substantially below Classic rates—reported at roughly a third of Classic—so dungeon‑only power‑leveling is still far less efficient than it used to be.
  • Developers are watching live telemetry and making rapid balance updates while the community debates whether Forever should keep Classic‑style friction or shift toward greater convenience, and further hotfixes are likely.