Particle.news
Download on the App Store

World Series Viewership Soars Globally on Canada, Japan Surge as U.S. Ratings Lag 2024

New Nielsen measurement now boosts live-sports counts compared with past systems.

Overview

  • MLB reports Game 1 averaged 32.6 million across the United States, Canada and Japan, with a two-game three-country average of about 30.5 million.
  • Fox says the U.S. averaged 13.3 million for Game 1 and 11.6 million for Game 2, down 13% and 16% from last year’s YankeesDodgers start.
  • Sportsnet drew record Blue Jays audiences with 7.0 million for Game 1 and 6.6 million for Game 2, lifting the U.S.–Canada two-game average to 19.8 million.
  • Japan posted unusually large morning audiences on NHK, including 11.8 million for Game 1 and 9.5 million for Game 2.
  • Ratings for Monday’s 18-inning Game 3 have not yet been released and could shift short-term series totals.