World Athletics Embraces Innovation as New Track Competitions Emerge

Sebastian Coe welcomes investment in athletics, including Michael Johnson's Grand Slam Track, as the sport adapts with new formats and events.

World Athletics President Sebastian Coe supports new ventures like Michael Johnson's Grand Slam Track and Alexis Ohanian's Athlos, emphasizing collaboration over competition.
Grand Slam Track debuts in 2025 with four high-profile meets offering $12.6 million in prize money and a focus on track events from 100 to 5,000 meters.
World Athletics plans the Ultimate Championship for 2026, a three-day, TV-focused event with $150,000 prizes for gold medalists, but some field events are excluded, sparking frustration among fans and athletes.
Coe highlights recent innovations, including Olympic medalist payments and new race walking distances, as evidence of the sport's evolution to attract more attention and investment.
As Coe remains a candidate for IOC presidency, he assures a smooth leadership transition at World Athletics if elected, with Ximena Restrepo positioned to step in.