World Athletics Considers Launching Treadmill Championships
The proposed event aims to attract gym-goers and expand the definition of athletics, but reactions from the track and field community are divided.
- World Athletics is exploring the idea of a World Treadmill Championship to engage gym-goers and promote virtual running.
- CEO Jon Ridgeon emphasized that millions use treadmills daily and sees this as an opportunity to redefine athletics for broader appeal.
- The concept mirrors similar events in rowing and cycling, which have embraced gym equipment for global competitions.
- Reactions from the athletics community have been mixed, with some fans dismissing the idea as impractical or unappealing.
- The proposal remains unconfirmed, with World Athletics reportedly in discussions with a technology partner to finalize the concept.