WNBA Players Turn Pregame Walks into Fashion Statements

Players like Caitlin Clark and Angel Reese are using pregame tunnel walks to showcase their style, drawing attention and new sponsorships.

WNBA players are embracing fashion to express individuality and attract new fans.
Pregame tunnel walks have become a significant part of the WNBA culture, similar to the NBA.
Fashion choices are opening new revenue streams, including sponsorships beyond traditional sports gear.
Stylists play a crucial role in helping players craft their looks, often sourcing from emerging and minority-owned brands.
The trend is helping elevate the league's profile and could lead to improved conditions and salaries for players.