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WNBA Finals Game 1 Draws 28-Year High as Aces–Mercury Opener Averages 1.9 Million

The surge strengthens the players’ bargaining position ahead of an Oct. 31 CBA deadline.

Overview

  • On ESPN, Game 1 averaged 1.9 million viewers and peaked at 2.5 million, the biggest Finals opener since 1997 and the second-largest Finals audience since 2000, per Sports Media Watch.
  • The 2025 postseason is averaging about 1.2 million viewers, up 16% year over year across ESPN networks.
  • Nielsen’s 2025 updates—expanded out-of-home viewing and a Big Data + Panel rollout—inflate this season’s baseline and complicate comparisons with prior years.
  • Las Vegas edged Phoenix 89–86 in Game 1 and won Game 2 to take a 2–0 series lead, with viewership for the second game not yet reported.
  • Rising ratings are factoring into ongoing CBA negotiations before the Oct. 31 deadline, as some players discuss strike options and commissioner Cathy Engelbert publicly vows to address player concerns.