Wisconsin Extends Luke Fickell’s Contract Despite Disappointing Season

The Badgers' head coach receives a one-year extension through 2032 after a 5-7 season that ended a 22-year bowl streak.

Wisconsin's athletic board approved a one-year extension for head coach Luke Fickell, extending his contract through March 2032.
The decision comes after a 5-7 season in 2024, marking Wisconsin's first losing season since 2001 and ending a 22-year streak of bowl appearances.
Fickell's record at Wisconsin stands at 13-13 over two seasons, with fans expressing frustration over the program's recent decline in performance.
The extension follows a policy of annual contract reviews for coaches, with Fickell meeting performance criteria set by the athletic department.
Fickell was hired in 2022 after a successful tenure at Cincinnati, where he led the team to a College Football Playoff appearance in 2021.