Overview
- Restaurants across the U.S. are running one-day and multi-day National Chicken Wing Day promotions on July 29, with many deals extended through the week.
- Wingstop expanded its celebration into a first-ever Wing Week from July 27 to July 31 that includes daily Live Nation/Ticketmaster prizes and a promo for five free wings with a $10 purchase using the code FREEWINGS.
- Major chains such as Buffalo Wild Wings and Pizza Hut used the same FREEWINGS and BOGOWINGS promo mechanics to offer free or BOGO wings while requiring app or online orders, loyalty enrollment, or minimum purchases.
- Offers vary in format and price from per-piece bargains (50¢–$1 wings at some chains) to all-you-can-eat deals and franchise-dependent specials, so availability and redemption rules differ by location.
- Industry data shows wholesale wing prices fell from pandemic highs above $3.20 per pound to roughly $1.00–$1.10 after higher domestic production and lower feed costs, which helped fuel the surge in promotions and higher wing sales volumes.