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Wildberries Rejects Aurus Cashmere’s 1.2 Billion-Ruble Claim Over Alleged Counterfeits

The platform asserts information-intermediary status in a pre-trial trademark dispute involving listings that Aurus says misuse its brand.

Overview

  • Aurus Cashmere filed a pre-litigation demand seeking 1.2 billion rubles, citing Russian trademark registrations and alleging counterfeit apparel on Wildberries.
  • The claim asks the marketplace to halt sales under the Aurus name and to withdraw and destroy goods that allegedly infringe the brand’s rights.
  • Wildberries&Russ responded that the compensation demand is unlawful, saying the rights holder has not provided sufficient evidence of IP violations.
  • The company argues it functions as a technical intermediary rather than the seller and recommends using its Digital Arbitration service to notify the vendor.
  • Aurus Cashmere says unlawful trademark use has been documented for evidence and maintains its luxury line is not sold through Wildberries, while a manufacturer told RIA Novosti the items are fake.