Overview
- The agency released two reports showing sugary drinks became more affordable in 62 countries from 2022 to 2024, and beer in 56.
- Average taxes remain low globally: about 2% of the retail price for sugary drinks, roughly 14% on beer, and 22.5% on spirits.
- Tax coverage is uneven, with at least 116 countries taxing sugary drinks but many related products excluded, at least 167 taxing alcohol, 12 banning it, and wine untaxed in 25 countries.
- WHO calls for well‑designed excise taxes that are regularly adjusted for inflation and income growth to reduce consumption and relieve pressure on health systems.
- Citing evidence from the Philippines, Lithuania and the United Kingdom, WHO highlights health gains from reform, and notes Mexico’s 2025 hike on sugary drinks as a recent step aligned with its guidance.