Overview

• WhatsApp is launching the ability for users in Brazil to pay businesses directly through chat.
• Users can now complete end-to-end shopping experiences within the WhatsApp app, from discovering a product to paying for it.
• Payments can be made using major credit cards and will initially be available for a limited number of businesses before expanding more widely.
• The move is part of WhatsApp's broader strategy to generate revenue by facilitating more commercial activity on its platform.