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WH Smith Slashes Guidance After £30m North America Overstatement, Shares Plunge

An independent Deloitte probe will scrutinize supplier‑rebate accounting in the U.S. arm to restore investor confidence.

Overview

  • WH Smith confirmed it overstated around £30 million of expected headline trading profit in North America due to supplier income being recognized too early, with the issue stated to be confined to that division.
  • The company cut North America headline trading profit guidance to about £25 million from roughly £55 million and now expects group headline profit before tax to be around £110 million.
  • The stock sank as much as roughly 40% in London trading following the disclosure, extending a steep year‑to‑date decline.
  • The board has appointed Deloitte to conduct an independent review, with a fuller update expected alongside preliminary results scheduled for November 12.
  • The shift to a travel‑only model after selling the UK high‑street chain has heightened reliance on North America, and analysts and short‑interest data highlight elevated scrutiny and uncertainty over forecasts until the review concludes.