Overview
- Wendy’s inaugurated its first Mendoza site in the food court of Mendoza Shopping, with a public opening scheduled for Wednesday, June 3 at 13:00 according to local reports.
- The outlet is the chain’s first location in Argentina’s interior and the tenth in the country, moving Wendy’s presence beyond its prior concentration in Buenos Aires.
- Degasa (also reported as Int Food Services Corp or Desarrollos Gastronómicos) operates the franchise in Argentina and opened this Mendoza site after launching another outlet in the last three months.
- The Mendoza menu will feature Wendy’s signature items such as the Baconator, oven-baked fries with cheddar and bacon, chili, and the newly introduced Crispy Onion Cheeseburger for Argentina.
- The opening forms part of a wider tenant renewal at Mendoza Shopping that recently included adidas’ remodeled store and Columbia’s return, a pattern that mall managers say aims to boost foot traffic and retail choice.