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3h ago

Wendy’s Marks Taylor Swift Album Release With Free Fries Today

The one-day deal leverages Swift’s release to spotlight Wendy’s new era-themed sauces.

Uber Eats grocery bag full of orange items with "Orange Era" written across image
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Overview

  • On Friday, Oct. 3, customers get a free Hot & Crispy Fry of any size with a $5 purchase at participating U.S. locations.
  • Redemption is being reported via the app and website by People, while Today labels it an app-exclusive, reflecting a minor discrepancy in guidance.
  • The offer excludes Topped Fries and Seasoned Potatoes, according to Today’s coverage of the promotion details.
  • Wendy’s is promoting the giveaway alongside six newly launched sauces, including a Scorchin’ Hot flavor color-matched to the album’s orange palette.
  • Multiple brands are running album-timed specials today, with examples including Baked by Melissa treats, Krispy Kreme’s $12 orange dozen, Uber’s 12% discounts, and a Magnum Ice Cream activation in New York City.