Wendy's Launches Frosty Swirls on App, Prepares for Frosty Fusions Rollout
Frosty Swirls are now available via the Wendy's app, with in-store availability starting April 15, while Frosty Fusions are set to debut nationwide on May 12.
- Wendy's has introduced Frosty Swirls, featuring three sauce options—Strawberry, Caramel, and Brownie Batter—available exclusively through its app starting April 11 and in stores on April 15.
- Frosty Fusions, offering mix-ins like Pop-Tarts, Oreo cookies, and toffee pieces, will launch nationwide on May 12.
- The Thin Mints Frosty, a limited-time offering inspired by Girl Scout Cookies, will be discontinued after April 14.
- The phased rollout reflects Wendy's strategy to expand customization options while maintaining its iconic Frosty legacy.
- Wendy's Chief Marketing Officer Lindsay Radkoski emphasized the company’s focus on meeting consumer demand for new flavors and customizable dessert options.
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