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Wendy’s Defends Snarky Posts Mocking Katy Perry’s Space Flight

The fast-food chain faces backlash for its comments on Perry’s historic all-female Blue Origin mission, while maintaining its social media approach as playful yet respectful.

This handout photo from Blue Origin shows US singer Katy Perry kissing the ground upon return to Earth after a flight on Blue Origin New Shepard NS-31, which brought the passengers beyond the Karman line -- the internationally recognized boundary of space, in Van Horn, West Texas, April 14, 2025.
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INGLEWOOD, CA - AUGUST 27: Katy Perry backstage during the 2017 MTV Video Music Awards at The Forum on August 27, 2017 in Inglewood, California. (Photo by Christopher Polk/MTV1617/Getty Images for MTV)
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Overview

  • Wendy’s official X account mocked Katy Perry’s Blue Origin space flight with posts saying, 'Can we send her back' and 'I kissed the ground and I liked it.'
  • The company issued a statement emphasizing respect for Perry’s talent while defending its snarky social media tone as part of its brand identity.
  • Critics, including an insider, condemned the posts as irresponsible, accusing Wendy’s of using its platform to demean Perry publicly.
  • Blue Origin crew member Lauren Sánchez invited Wendy’s to tour the company to better understand the mission’s significance and the dedication of its employees.
  • The flight, which featured the first all-female crew since 1963, has reignited discussions on gender representation in STEM and the value of celebrity-driven space tourism.