Overview
- The film earned a 100% critics’ score on Rotten Tomatoes from its first 11 reviews, marking an uncommon early accolade for a horror release.
- Its viral marketing roll-out spans a 137-minute surveillance clip titled “2025_░_░_06:17AM.mov” and a realistic MaybrookMissing.com news site.
- Director Zach Cregger employs an anthology-style format to weave interconnected character vignettes around the unexplained disappearance of 17 third-grade children.
- Julia Garner and Josh Brolin lead an ensemble cast in portraying a teacher and a grieving father whose perspectives drive the mystery in Maybrook, Pennsylvania.
- Industry forecasting from Deadline suggests a debut of more than $25 million, illustrating strong studio and audience appetite for original horror.