Overview
- Over the weekend multiple outlets reported that Rooney is in 'advanced talks' to appear on ITV's I'm A Celebrity, though ITV has declined to confirm and called name-based reports speculation.
- Those reports say the deal could top the show's previous pay benchmark of about £1.5 million reportedly earned by Coleen Rooney in 2024.
- Sources quoted by tabloids say Rooney is motivated to impress his four sons and would take part in the programme's Bushtucker Trials, with Coleen and the couple’s younger children said to be likely to travel to Australia to support him.
- Coverage is driven largely by unnamed TV insiders and tabloid reporting, so the story remains unverified until ITV or Rooney's team make an official announcement.
- The talks come as Rooney builds a TV career through punditry and as the Rooney family's Disney+ docuseries is due to stream later this month, a timing that would add near-term publicity if he joins the show.