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WAVES Summit 2025 Launches 'Create in India Challenge' to Propel Gaming Innovation

India's flagship media and entertainment event highlights gaming sector growth, data-driven innovation, and global ambitions.

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Overview

  • The WAVES Summit 2025, held in Mumbai, aims to position India as a global leader in gaming and digital entertainment.
  • The Government of India unveiled the 'Create in India Challenge,' encouraging young developers to design culturally rooted games.
  • Indian startups like Zupee are showcasing success stories, with a focus on skill-based, culturally resonant gaming platforms.
  • Data-driven advancements, including immersive graphics and AI personalization, are reshaping user experiences in gaming.
  • Industry leaders emphasize creating games in India for global audiences, with calls for sustained government policy support.