Overview

• Wartburg claims the top spot with 1,215 total points, narrowly edging out Neuschwanstein’s 1,213 in the latest social-media tally.
• Neuschwanstein Palace, inscribed as a UNESCO World Heritage Site on July 12, drew around 200,000 Instagram hashtags and 1.4 million annual visitors.
• Burg Eltz secures third place thanks to its 850-year lineage under a single family and broad appeal across social platforms.
• Bavarian castles dominate the top ten, with three sites—including Nymphenburg Palace and the Munich Residenz—among the most popular.
• Analysis shows that storybook architecture and dramatic locations continue to fuel millions of online interactions beyond visitor numbers.