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Warner Bros. Plans 2026 Theatrical Re-Release for First Harry Potter Film in Yearlong 25th-Anniversary Push

The campaign introduces a Patronus-inspired logo to refresh the brand ahead of HBO’s 2027 reboot.

Overview

  • Warner Bros. confirmed a 2026, yearlong 25th-anniversary program led by a global theatrical re-release of the 2001 film, alongside special-edition products and retail activations.
  • A new 25th-anniversary emblem modeled on the glow of a Patronus will appear across product lines, fan events and in-store experiences.
  • The studio has not announced specific release dates for the reissue, and a spokesperson said retailer participation and event timing will be detailed in the coming months.
  • HBO’s multi-season television adaptation remains in production with a target premiere in 2027, with reported casting for new leads and veteran actors including Dominic McLaughlin, Arabella Stanton, Alastair Stout, John Lithgow, Paapa Essiedu, Nick Frost and Janet McTeer.
  • Coverage notes the anniversary spotlight on the original films could invite tougher comparisons for the upcoming series, even as the franchise’s scale—600 million-plus books sold and roughly $7.7 billion in box office—underpins the cross-division strategy.