Warner Bros. Discovery's Max to Gain 6 Million Subscribers in Q3
CEO David Zaslav attributes growth to international expansion and a new bundle with Disney+ and Hulu.
- Warner Bros. Discovery's streaming service, Max, is expected to add over 6 million subscribers in the third quarter of 2024.
- The growth is driven by international market expansion and a new bundle partnership with Disney+ and Hulu.
- Max is currently available in 65 international markets but plans to expand to additional regions, including the UK, within the next two years.
- A new carriage deal with Charter Communications will make Max and Discovery+ available to Spectrum TV Select customers at no extra cost.
- Warner Bros. Discovery aims to achieve over $1 billion in EBITDA next year, leveraging its extensive TV and motion picture library and global presence.